For more than two decades, Virtual Advisor has been at the forefront of online advisory services. A team of writers, designers, production specialists and technology experts, this company creates visually engaging educational videos that provide businesses and individuals with relevant vocational and financial advice.
Virtual Advisor chose to collaborate with us to help them re-craft their 20-year-old company image into a new brand experience. They needed an updated brand collateral that would provide a modern and consistent image and support the enterprising and driven spirit of the company.
To start the project, we began by designing a custom typeface for their new logo and corresponding monogram. we also provided a basic branding style guide to ensure consistency across all forms of media.
With the tone of the updated brand set in place, we worked together to translate it into numerous print handouts and brochures to promote the new direction of the company. We also created a series of layout designs for online video workshops and an interface to help them prepare for the launch of a new phone-based application.
Virtual Advisor’s bold new brand image is now helping to support the company’s mission to elevate the educational experience of their clients!
“My company has hired Tim [Principal Creative @ Whited] to work on numerous projects and we are always impressed with his professionalism and ability to turn our vision into a reality.”
– Jill Bond | President | Virtual Advisor